AI for real estate agents: listings, lead replies and owner reports — faster and with no made-up facts

For agents, lettings managers, brokers and heads of agencies. About 12 minutes a day (estimate): practice on your own properties, preparation for viewings and negotiation, checked by an AI coach.

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Practice on your own tasks, every assignment reviewed by an AI coach.

Program in preparation Join the waitlist and we'll let you know when it opens. You can get your learning plan right now.

Sound familiar?

A lead wrote at night — by morning they’re with another agent

Every listing takes 40 minutes

Copy, photos, three platforms.

The owner is waiting for a report after the viewings

And you’re already at the next one.

A shortlist for a client means an evening in 40 browser tabs

ChatGPT writes “cosy flat in a quiet area”

And invents a school next door.

New agents leave before closing their first deal

How it works

  1. A program for an agent’s work, not “AI in general”: listings, leads, shortlists, viewings, deals and social media.
  2. Short lessons on your phone — between viewings.
  3. We teach where AI can’t be trusted: legal title, market figures, and virtual staging without a label.

Curriculum

1Levels 1–2. Basics and safety, prompting and dialogue (shared core)

30 short lessons, about 5 weeks: how AI works, where not to trust it, what you must never upload, how to write prompts and check answers. Level 2 earns a certificate of completion.

  • Getting started: what an AI assistant is
  • First useful tasks for yourself
  • AI limits and safety
  • Habit and measurement
  • Prompt structure
  • Dialogue and checking answers
  • Working with materials
  • Templates and your own assistant
2Level 3. Tools for Real Estate Agents & Agencies

Modules built around the real tasks of the profession, with the number of lessons, time and lesson topics. About 4 weeks; the level earns a certificate of completion. Then come level 4, “Automation and agents”, and level 5, “Rolling out in your team” (see the questions below).

  • The listing: copy, photos, video — 3 lessons, ≈22 min: Property questionnaire → 3 versions of the listing; Photos and virtual staging, clearly labelled; Video tour and reels for a property
  • Leads: first response and qualification — 3 lessons, ≈20 min: A fast reply to a lead; A messenger conversation up to the viewing; Follow-up and the dormant database
  • Shortlists and market analysis — 2 lessons, ≈17 min: A shortlist of 5 properties out of 40; Comparables analysis for pricing
  • Viewings, negotiation, report to the owner — 3 lessons, ≈21 min: Preparing for a viewing; Price negotiation: practice; Report to the owner after viewings
  • Documents and deal support — 3 lessons, ≈22 min: Deal stages in plain words; What AI doesn’t check: legal title; A contract from a template: comparison and draft
  • Social media and personal brand — 2 lessons, ≈13 min: An agent’s monthly content plan; A deal case study without personal data
  • Lettings and commercial property — 2 lessons, ≈17 min: Lettings: handling the flow of applications and fair selection; Commercial: yield and a teaser
  • Compliance and data — 1 lesson, ≈7 min: Client data, advertising and anti-money-laundering rules

Sample task: “A 20-fact property questionnaire → a listing for portals and stories in which every claim can be checked.”

Program in preparation: the planned modules and lessons are shown and may change before release. Times are based on the program plan.

Which AI tools we teach

The set depends on your country and your company's rules. Practice happens in the built-in AI coach.

  • ChatGPT
  • Claude
  • Gemini
  • YandexGPT
  • Canva
  • виртуальный стейджинг (REimagineHome и аналоги)
  • CRM агентства с ИИ
  • ИИ-инструменты Циан / Авито Недвижимость
  • HeyGen / видео-аватары

What will change

  • In 7 days — lead reply templates and a listing questionnaire
  • In 30 days — an agent assistant, a shortlist standard and a quick report for the owner. Hours saved per week are an estimate until the pilot

Impact figures are estimates until pilots are measured; in teams they are confirmed by a before/after measurement.

For teams

One standard for listings and replies in the agency facts base, and a manager dashboard with lead response time and hours saved. 14-day team pilot.

Pricing

Prices are preliminary: plans are not approved yet; the site shows a draft catalog.

Pro

monthly

$14.99 per month

No trial; cancel any time.

Cancel any time in your App Store or Google Play subscription settings — your subscription stays active until the end of the paid period.

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Questions about the Real Estate Agents & Agencies program

Will AI check a property for encumbrances?

No. We teach you to explain the stages and documents to the client, but the title check is done by a lawyer from official records.

Can I enhance photos and virtually stage rooms?

Yes, with a “virtually staged” label and without hiding defects.

Portals already have description generators

We use them in the lessons. The course teaches everything else: leads, shortlists, viewings, reports and deals.

Will AI replace agents?

No. Clients still need someone to show the property, negotiate and see the deal through; AI takes over the routine copy and reports.

I work alone — will it pay off?

If you reply to leads faster and keep at least one more client a quarter — yes (estimate). For one person there is the Pro plan.

Is client data safe?

We teach you to anonymise and not to upload client documents to public services; the sandbox filter blocks personal data.

Who is this program for?

Roles covered: real estate agent, lettings manager, commercial real estate broker, agency marketer, head of agency. The quiz builds your plan around your role and tasks, starting with the modules you need most.

How does the learning work?

In a mobile app for iOS and Android (a web version comes later). Each lesson is a short explainer, a sample prompt and a task on your real work. The AI coach checks the task against the profession’s rubric and tells you what is missing; if you disagree with the grade, contact support and a team member will review it. You practise in a built-in sandbox with a personal-data filter and review with flashcards. Levels 2, 3 and 5 earn a certificate of completion with a QR code for verification (it is not a formal qualification).

How much time does it take?

About 12 minutes a day (estimate): a quick review, a 5–7 minute lesson and practice; on a busy day, a 3-minute quick session. The core (levels 1–2) is 30 short lessons, about 5 weeks. Level 3 of this program is 19 lessons, 139 min of lesson time, planned for 4 weeks; tasks on your own work take extra time.

What do I need to start?

You must be 18 or older. You need a smartphone (iOS or Android) and an account with your e-mail (sign-in with a code sent to your inbox). No AI experience needed: the plan starts at your level. You do not need separate AI subscriptions — you practise with the built-in AI coach. No customer data needed either: we learn on anonymised examples.

How much does it cost?

There is no free plan. For individuals — Pro, monthly or annual; the free trial is on the annual plan only. For companies — the Companies plan: billed per employee by invoice and contract, from 5 seats; a free pilot is available once the company’s details are verified. Currency: Belarus — Belarusian rubles with the US dollar equivalent, Kazakhstan — US dollars, Poland — euros. See the Pricing page for current prices.

Is the program available yet?

The program is in development: the modules and lesson topics are approved (listed above) and the lessons are being written. The line-up may change before release. The core (levels 1–2) is shared by all programs and in final review. Join the waitlist and we will let you know when it opens. Lessons come out in Russian first; English and Polish versions are in preparation.

What comes after level 3?

Level 4 “Automation and agents” (about 3 weeks): how AI agents and no-code workflows work, how to test them and what can go wrong; niche topics: “Agent’s assistant”, “Lead flow”, “Agency analytics”, “Data and access”. Level 5 “Rolling out in your team” (about 2 weeks): before/after measurement, an AI policy, payback, teaching colleagues; niche topics: “Agency process and rules”, “New agents, self-employed agents and the agency brand”. The shared lessons of these levels are written; the niche ones are in development.

Billing and cancellation questions →

Waitlist: Real Estate Agents & Agencies

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